bulletin: Pharrell Williams Solar HU releasing at pam pam!
adidas Originals and Pharrell Williams capture the emergence of two cultures colliding in a unique Solar HU pack. With prints inspired by East African style and bold Chinese lettering translating “Empower” and “Inspire”, these two cultures meld together to echo a power of unity and heritage lending to newness in styles and ideas.
Working with bold patterns incorporating the stylistic flair of East Africa, Pharrell Williams continues his experimentation with prints and textures. The iconic Hu NMD silhouette is revisited, drawing attention to the tradition of long-distance running which has a rich heritage in the region of West Africa.
The pack comprises of the Hu NMD silhouette in four bold colour ways, Power Blue, Clear Blue, Black, and White. Featuring a printed collar, the design was developed to evoke traditional East African weaving techniques, shown specifically in the lining. The unique Chinese lettering with words, “Empower” and “Inspire”, are embroidered across a prime knit upper.
This sneaker releases on Saturday 10th November 2018, online only at www.pampamlondon.com!