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Vans x Purlicue collaboration lands at pam pam!

The Vans x Pulicue collaboration is has arrived in all it's glory at pam pam. The 'chubby' collection comprises of two Old Skool styles and two Era styles all with irresistible jumbo sized features.

Beautiful soft suede off-white and rose pink uppers dominate the range whilst the checkerboard Oldskool features an oversized check print in a red and white colourway...

feature: Three filmmakers explore the adidas Originals x Olivia OBlanc collab!

In Autumn Winter of 2018, adidas Originals ignited their collaboration with a rising-star designer, Olivia OBlanc. Olivia OBlanc has delivered a diverse breadth of work with a distinct interpretation of deconstruction in fashion. Not only do the designs offer wearers avant-garde branding but also lend a hand to gender fluidity shapes in the apparel. In celebration of this, the team at adidas connect with three incredibly talented filmmakers to offer their take on the collaboration which consisted of apparel and more recently, footwear...

bulletin: Nike makes a storm with the latest Tailwind '79 style!

Beautiful from start to finish. The Nike Air Tailwind '79 goes way back to the archives. It was the first sneaker in Nike history to feature a full-length Nike Air.

First created back in 1978 during a spike in long-distance, marathon running, this beautiful and simple retro runner defined sneaker styles of the time and continues to be a hit with Nike lovers...

The Puma RS-350 OG Trainer makes a Return!

Once again, Puma brings us another retro iteration - back from the archives. The RS-350 trainer makes a comeback in all it's OG glory featuring a mixed textile, suede and leather upper. The classic RS heel tab detatiling gives us the retro runner elements that we truly love on this sneaker, and with super comfy cushioning it's one of our favourites from the RS family. Puma Available online at www.pampamlondon.com

bulletin: nike zoom 2k lands in store for ss19!

Beautiful, chunky and bold, the Zoom 2K is the latest sneaker on the market from Nike, taking inspiration from sneakers of the 00's. As a basketball and cross trainer hybrid exclusively for females, the Zoom 2K is the first of it's kind, featuring Nike branding all-over and "Zoom" and "2000" on the lace cage...

Colour Pops on the latest Forest Grove Trainer from Adidas Originals

What's more refreshing than a Forest Grove trainers in delicious pastel hues with bursts of pink and purple pops? Nothing can quite compare! As all the major brands continue to pump out silhouettes that lend to the 'dad shoe' trend, reviving 90's sneakers like Nike with the Monarch and Puma with the RS system, adidas Originals keep it real with some delightful 80's runners. And what a beautiful iteration it is!...

bulletin: Reebok Daytona DMX MU makes a beautiful return!

We're really feeling the 90's vibes of the latest release from Reebok. The beautiful DMX is revived in this new silhouette, the Reebok Daytona DMX with all-new technical support and stunning design innovations.

Reebok DMX system grew and developed into multiple iterations throughout the 1990s...

Adidas + Kanye West YEEZY BOOST 350 V2 FROZEN YELLOW

Here we go for yet another round of the super delightful YEEZY BOOST 350 V2 releasing at pam pam in a FROZEN YELLOW.

The YEEZY BOOST 350 V2 FROZEN YELLOW features a primeknit upper, distinct red graphic centre detailing, heel tab and gum sole. The midsole utilises adidas Originals BOOST technology for optimum support with every step...

feature: adidas Originals Never Made 'Triple black' pack

With the second release from the collection featuring a 'Triple White' pack, it would only be right for adidas Originals to give us a triple black iteration on the 8-piece series.

The Never Made collection, dubbed as the hybrid series, comprises of 8 new silhouettes that have been reworked from the archives...

feature: Chi & Ebs x pam pam x Puma CELL campaign out now!

Bold in colour and design, the Puma CELL Venom and CELL Endura are explored by, twin sisters, Chiamaka and Ebele in our latest video campaign. Produced by paq.works which was founded by Chiamaka herself, the girls create a unique set which reflects an interpreation of late 90's and early 00's...

Adidas + KANYE WEST release YEEZY 500 SALT this week!

Another sweet release of the increasingly popular Adidas YEEZY 500 silhouette, now in the colourway 'SALT'.

The YEEZY 500 Salt features an upper composed of cow suede, premium leather and mesh with nubuck accents. A rubber wrap along the midsole of the foot provides support and abrasion resistance while reflective piping details around the lace eyelets add visibility. The adiPRENE+ cushioning and rubber outsole absorbs impact and provides traction...

Puma RS-X Toys Trainers Red/Blue and Grey

bulletin: Puma RS-X Toys Trainers

The latest trainer release from Puma is all about nostalgia with these beautiful iterations of the RS-X inspired by collectable vinyl toys.

Part of the RS family, the all-new RS-X is an 'extreme' take on the retro silhouette. The Toy pack is the second release ever from the new RS-X silhouette, following the very successful release of Puma RS-X Reinvention...

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