Stepping into spring with New Balance in SS25.

As the seasons change, so does our shoe rotation. With SS25 just around the corner, it’s time to embrace fresh styles, lightweight comfort, and effortlessly cool silhouettes. Luckily, New Balance has delivered just that. This season, one standout is the New Balance 740V2, a reworked classic with modern updates that’s already turning heads.
The 740V2 – A Timeless Comeback
The 740V2 takes inspiration from New Balance’s deep-rooted history in basketball sneakers, merging retro aesthetics with modern tech for ultimate comfort and versatility. With a chunky sole, breathable mesh panels, and premium suede overlays, this silhouette strikes the perfect balance between performance and everyday style. Whether you’re pairing them with relaxed tailoring or your go-to casual fits, the 740V2 will be a go-to trainer for SS25.
SS25: What to Expect from New Balance
Beyond the 740V2, New Balance continues to push boundaries with fresh colourways, innovative materials, and sustainable practices. From bold pops of colour to neutral, wear-with-anything tones, the SS25 collection is designed for those who appreciate classic silhouettes with contemporary updates. Expect lightweight constructions, supportive midsoles, and details that make each trainer a standout in your collection.
At Pam Pam London, we’re always on the lookout for trainers that blend comfort, design, and versatility—and the latest from New Balance ticks all the boxes. Whether you're a long-time NB fan or looking to add a new pair to your line-up.

Stay tuned for the drop and be ready to step into the new season in style.